SMRWM.ORG

Santa Margarita River Watershed Management Program · Effective: March 2026

The Santa Margarita River Watershed Management Program (“SMRWM,” “we,” “us,” or “our”) operates smrwm.org. This privacy policy explains what information we collect when you visit our website, how we use it, and your rights under California law. We do not sell your personal information.

1. Information you provide directly

When you submit our contact form, we collect your name, email address, and the content of your message. We use this information solely to respond to your inquiry. We do not add you to any mailing list without your explicit consent.

2. Information collected automatically

When you visit our website, certain information is collected automatically by third-party services we use:

Google Analytics

We use Google Analytics to understand how visitors use our site. Google Analytics collects information such as your IP address (anonymized), browser type, device type, pages visited, time spent on pages, and general geographic location. This data is aggregated and does not identify you personally. Google Analytics uses cookies to collect this information.

You can opt out of Google Analytics tracking by installing the Google Analytics Opt-out Browser Add-on. For more information, see Google’s Privacy Policy.

Google reCAPTCHA v3

Our contact form is protected by Google reCAPTCHA v3, which helps prevent spam and abuse. reCAPTCHA collects hardware and software information (such as device and application data) and sends it to Google for analysis. This data is subject to Google’s Privacy Policy and Terms of Service.

Our website uses cookies placed by Google Analytics and Google reCAPTCHA. We do not use any other cookies. The cookies used include:

• To respond to inquiries submitted through the contact form
• To understand how visitors use our website (via anonymized Google Analytics data)
• To protect our website from spam and abuse (via reCAPTCHA)

We do not use your information for advertising, profiling, or any commercial purpose. We do not sell, rent, or share your personal information with third parties except as described in this policy (Google Analytics, Google reCAPTCHA) or as required by law.

Contact form submissions are retained only as long as necessary to respond to your inquiry and for reasonable record-keeping purposes. Google Analytics data is retained for 26 months by default, in accordance with Google’s standard retention settings.

If you are a California resident, you have the following rights under the California Consumer Privacy Act (CCPA) and California Privacy Rights Act (CPRA):

• Right to know — You may request information about the personal data we have collected about you.
• Right to delete — You may request that we delete personal information we have collected from you.
• Right to correct — You may request that we correct inaccurate personal information.
• Right to opt out of sale or sharing — We do not sell or share your personal information.
• Right to non-discrimination — We will not discriminate against you for exercising any of these rights.

To exercise any of these rights, please contact us at smrwm.org/contact. We will respond within 45 days as required by law.

Our website is not directed at children under the age of 13, and we do not knowingly collect personal information from children. If you believe a child has submitted personal information through our contact form, please contact us and we will promptly delete it.

We may update this privacy policy from time to time. When we do, we will update the effective date at the top of this page. We encourage you to review this policy periodically.

If you have questions or concerns about this privacy policy or your personal data, please contact:

Santa Margarita River Watershed Management Program
Email: smrwm.org/contact
Website: smrwm.org